Fabric design

Think about the most amazing sheets you've slept on at a great hotel. That deep, luxurious sleep makes you want to stay in bed. We set out to design those same sheets - click the tabs below for the choices we made, the reasoning behind those choices and the truth about bedding.

THE TRUTH ABOUT THREAD-COUNT

“Now you see 1,000 thread count sheets but you just can’t get that many threads on a loom,” says Pat Slaven, a textile expert at Consumer Reports.

single ply yarns vs multi ply yarns

180 VS 1,000

An honest 180 thread-count sheet has 90 vertical threads and 90 horizontal threads. A 1,000 thread-count sheet also has 125 vertical threads and 125 horizontal threads. But the manufacturer uses a thread that has 4 plys (ie, it’s made from 4 thinner threads twisted together) and then quadruples the count.

THEM: CHEAP MULTI-PLY YARN

More often than not, this 4-ply thread is made with cheaper, weaker cotton that requires the extra plys because it’s less durable. So, in most instances, a higher thread-count is actually an indicator of an inferior product.

thread count pictogram showing how fabric is woven

A50: FINE SINGLE-PLY YARN

At Authenticity 50, we use the highest quality American-grown cotton. This allows us to spin an extremely fine yet durable single-ply thread. And that thread makes for a much softer, and longer lasting fabric. So you can enjoy our sheets for years to come.

PERCALE WEAVE

THE 5-STAR HOTEL WEAVE

5-star hotels have known for a long time that the Percale weave sleeps better - and that's why they all choose Percale, rather than Sateen, for their sheets.


PERCALE

Pros:

  • Crisp hand-feel
  • The longer you use them, the softer they get
  • Highly breathable: provides a ‘cool’ sleep on warm nights and a ‘warm’ sleep on cool nights
  • Extremely durable
  • Easy to care for

Cons:

  • Expect wrinkles, especially with no formaldehyde-based wrinkle treatments
  • Non-shiny appearance

SATEEN

Pros:

  • Smooth hand-feel
  • Shiny appearance
  • Slightly more wrinkle-resistant
  • If you have highly sensitive skin Sateen may work better

Cons:

  • Less durable
  • More susceptible to pilling
  • Doesn’t breathe as well
  • Shine fades with washing / use

AMERICAN GROWN COTTON, THE FOUNDATION OF A GREAT SLEEP

There’s a reason the American-grown cotton is some of the most popular in the world and it shows in the product. It's a clean, simple supply chain that supports local workers and agriculture. And it's cleaner and more efficiently grown than overseas cotton - and btw it uses ZERO container ships to transport across the globe for the lowest carbon footprint! 

American grown cotton

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100 Night Sleep Trial

Order without worry. You can return your order at no cost within the first 100 nights.

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Free & Fast Shipping

Your order will ship same day or next business day. You can expect it to arrive in 2-3 days. See details HERE.

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U.S. Customer Service

If you can't find the answer in our extensive FAQ you can reach our support team by clicking HERE.

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Carbon Neutral Shipping

Your order is shipped with the environment in mind. We've removed 10,000 lbs of emissions just in the last 2 years.

Customer Reviews

Based on 450 reviews
94%
(425)
3%
(12)
1%
(6)
0%
(1)
1%
(6)
M
Maritza B.

Arrived with a hole in plastic wrapping and pull in the blanket..!

Disappointed!

I
Isaac F. (Kent, Washington)
Beautiful and comfortable

I love how this blanket feels and it keeps me warm through the night

B
Beth M. (Kamas, Utah)
Perfect Blanket

This blanket is the perfect balance of lightweight yet so warm. Right now in colder months (live in the mountains), it’s a perfect layering blanket without feeling weighted down when sleeping.

S
S (Madison, Wisconsin)

The weight of the blanket is really nice and the size is great - it tucks in easily.
I was a bit worried that the pattern would be a bit “dizzying”, but it isn’t at all.
Very happy!

J
JEROME A. (Saint Ignatius, Montana)
Heritage Blanket

Love the blanket, a touch of quality throughout.