by Jimmy MacDonald October 29, 2015 2 min read


Premium cotton is the primary ingredient in Authenticity 50 luxury sheets, and this sets us apart from all other bedding products out there.

The entire manufacturing process is exceedingly important and can not be downplayed. However, if we start with the best cotton in the world, our American spinners & weavers can utilize their expertise to create something truly special.

Authenticity 50 partnered with a cotton farm in the San Joaquin Valley of California, which has been family-owned for more than 50 years, and

employs hundreds of people. I visited the farm so I could meet the people behind the product, see how the cotton is farmed and processed, and verify the source.

One of the great things being about Made in the USA, is that my cotton farm is only a 3.5 hour drive away from Los Angeles, versus a 15 hour flight to Egypt!

Founder inspects the Supima cotton farm

When I met with the staff, they generously spent 6 hours with me, giving me a comprehensive tour of the entire picking process. A former Marine took me up in a helicopter to view the vast farm, employees showed me how they grade and process the Supima® cotton, and they also confirmed that our sheets are getting top grade Supima®! We even compared staple lengths of regular upland cotton to Supima®, and the staff educated me on how the extra-long staple (used in our sheets) translates into a softer hand feel and a more durable yarn.

There is a reason our Supima® costs more than 2x the price of upland cotton and it shows in the product. The staff explained to me that a large amount of Supima® is exported, only to come home to America as finished product. They also told me that they are thrilled to see A50 launch and keep production in the States!

Authenticity 50 founder learning how Supima cotton compares to Egyptian cotton

I was very happy to hear that, as keeping manufacturing here in our country is paramount to themission behind Authenticity 50. This experience drove home the importance of our partners to our business and the value of the relationships we can build with them. No product exists in a vacuum and we’re thrilled to be working with great family-owned businesses like our California cotton farm. They are truly the best in the business.

The next installment in this series talks about the yarn spinning process. 

Our Authenticity 50 Supima® Cotton Sheets have 1,000 5-Star Reviews. See them HERE!

Jimmy MacDonald
Jimmy MacDonald


Leave a comment


Also in Seed to Stitch // Our A50 Blog

How to Do the KonMari Method At Home
How to Do the KonMari Method At Home

by Steph MacDonald April 10, 2019 3 min read 1 Comment

If you haven’t heard of Marie Kondo yet, she’s the superstar Japanese home organizer. And thanks to her best-selling book and hit Netflix show, she’s become famous world-wide, for her home decluttering techniques and tricks. 

We’ve implemented several of Marie’s strategies into our cleaning and organizing routine, and these are the top 5 tricks that have worked best for us.

Read More
Marie Kondo, Tidying Superstar
Who is Marie Kondo? And what is Tidying?

by Jimmy MacDonald March 27, 2019 3 min read

From her Netflix Show to her NY Times’ bestselling book the Life Changing Magic of Tidying Up Marie Kondo, a tidying superstar in Japan, is a huge hit here in America as well. But who is she, what is ‘Tidying’ and how does it improve our mood? And why does she recommend ‘thanking’ old shirts or jeans or magazines and then donating or throwing them out?
Read More
How to Get a Good Night’s Sleep
How to Get a Good Night’s Sleep

by Steph MacDonald March 13, 2019 3 min read 2 Comments

In honor of Sleep Awareness Week, we’d like to share some of our best tips for getting a better night’s sleep. Remember, sleep is crucial to helping you feel, look and function at your best, so make quality sleep a priority in your life!
Read More

Subscribe