
How often should you replace your pillow?
All good things must come to an end. Your pillow is no exception. As comfy and "broke-in" as it might be, your pillow could be full of allergens, nasty bacteria and other dangerous pathogens if it'...

Authenticity50 at HGTV Stars' Marrs Mercantile in Centerton, Arkansas
It all started roughly two years ago, when the production team from HGTV’s hit show Fixer to Fabulous reached out to us. They were impressed by our American-made mission and premium bedding product...

What is the best pillow for neck and back pain?
If you're 1 of the 100 million Americans that suffers from neck and back pain, choosing the right pillow is crucial for a good night's sleep and a pain-free day when you wake up. Traditional feath...

We know you enjoy learning about what’s going on each year with Authenticity50, and that you appreciate getting a behind-the-seams look at what’s happening. The State of A50 is your yearly view int...

Why you should use a washcloth
Every single hour your body sheds an average of 200,000,000 skin cells. Combine that with the dirt and grime of the day and you can easily see why you'd want to scrub that nastiness off your body e...

How to wash your towels: the ultimate care guide.
You may have found yourself wondering about washing your towels, whether they are brand new or if they’ve become a sort of family heirloom. What kind of laundry detergent should you use for washing...

Cotton Blanket vs. Wool Blanket vs. Fleece Blanket: What makes the best blanket?
Not every blanket is as cozy as the next. You may have tried a variety of throws or bedspreads that don’t have the weight, softness, or warmth that you’re looking for. For something so personal, yo...

Made in USA Pillows Featured on HGTV’s Fixer to Fabulous: The Welcome Inn
If you saw the recent episode of HGTV’s Fixer To Fabulous: Welcome Inn, you may have noticed Jenny Marrs gushing over a box of bedding that is Seed-to-Stitch® made in the USA. “Oh my gosh, it’s suc...

How do I choose a memory foam pillow?
When choosing a memory foam pillow, it can be hard to know what to look for. There are a lot of questions, so we’ve broken down what we think are the most essential things to consider when picking ...

An overview of what happened in 2020, and a look at 2021 and the upcoming holiday season. It gets into the nitty gritty - giving you a level of transparency and understanding of our business that y...